FEM-START EDUCATION:  MANAGEMENT SKILLS

FEM-START EDUCATION: MANAGEMENT SKILLS

How do you manage a company?

Management skills can be defined as specific attributes or skills that executives must have to complete specific tasks in an organization. That includes performing business functions in the organization, avoiding crises, and resolving problems quickly when they occur. Management skills can be developed through learning and practical experience as a manager. These skills help managers establish contact with their colleagues and know how to treat subordinates properly, thus facilitating activities in the company.

Good management skills are essential for any company to be successful and achieve its goals. Management and leadership skills are often used interchangeably because they involve planning, decision-making, problem-solving, communication, delegation, and time management. Good managers are not always good leaders. In addition to leadership, the critical function is to ensure the cohesion of all parts of the organization. Without this integration, various problems can occur, and failures are likely to happen. From senior leaders to mid-level supervisors and first-level managers, management skills are essential for all positions and levels of the company.

 

FEM-START EDUCATION:  PITCHING

FEM-START EDUCATION: PITCHING

 How to attract investment for your company.

Learn to prepare a good pitch and present your business. The pitch or pitching is a term that comes from “sales pitch” or “sales speech.” It is a brief presentation of an idea for a project. Although it is characterized by its shortness (between 5-10 minutes), the objective is to show the full potential of the idea, what it is, and how an entrepreneur could develop their business successfully. For this reason, it is essential to have tangible information. A fundamental aspect of a good pitch is knowing how to keep the attention of investors and arouse their interest. In a few minutes, it should be as evocative as it is precise. How you present your pitch will depend on the type of project and the investors you show it to. It is essential to know that we are not only offering a business but also selling it. It’s important to keep in mind that we may not be able to sell what we have in hand. Still, if your business left a mark in the presentation, it may be that in the future, possibilities of collaboration with other companies will arise out of that pitch presentation.

 

Mentor spotlight: Muthumari Duraisamy

Mentor spotlight: Muthumari Duraisamy

Muthumari Duraisamy is a lovable mother and finance executive who worked in global roles in many countries so far. I hold high interest not only in finance but also in strategy, operations, and innovation. Since I worked in scale-up businesses within multi-billion international companies, I developed my skills to setup a new business. My life goal was to start a school for under privileged and I started mentoring students in 2009. Later, I realized that the classrooms are not enough to lift their life, and my goal turnout to be a school of entrepreneurs. I wanted to develop my entrepreneurial skills in different businesses through formal education and mentoring. This led me to do Executive MBA in Paris and started mentoring entrepreneurs in France and now in The Netherlands.

 

What is your story and what led you to your current job?

Passion towards business and people is the key driver for my career success. Helping others developed me as a problem solver and a solution provider. I always have the drive to push myself out of my comfort zone and failures are my highest motivation as it taught me lessons to succeed.

 

What is the biggest lesson you learned in your years of working?

I have learned to be curious, flexible, open, and honest towards whatever I did. Having a genuine interest in people and the business helped me. I also learned helping and empowering others not only inspired people but also unlocked many potential leaders and entrepreneurs around me.

 

What is one thing you still really want to do in the future?

Professionally, I want to reinvent the way finance team provide support in an organization, through entrepreneurial drive and by developing more finance leaders. Personally, I want to open a school for entrepreneurs as mentioned above.

 

Looking back, what is one thing you would do different?

I would have become an entrepreneur, created my own company and helped more people.

 

What would you advise women starting their journeys in the entrepreneurial space?

To think of innovative businesses and operating models rather than conventional ones. Provide solution for your customers rather than a product or service. Innovative and high customer centric companies have always been successful. Be up to date on the market trend by connecting with people, attend webinars and conferences. Never hesitate to reach out to people, out of 100, if 10 people respond, it is a success. Develop a “fail fast” mindset, do not be afraid of failures, learn from it and take calculative risks.

 

What is the reason you joined FEMpreneurhulp?

Mentoring female entrepreneurs and giving back to society provides me a sense of purpose, this also leads me to achieve my lifetime goal.

 

What are common challenges women face in the startup world and how can we tackle them?

1.Building trust with investors and customers is highly important. To tackle this, present your ideas with confidence, only 3 unique points of your product / service / solution to differentiate. Big stories never help. Make them understand how serious you are and do not feel shy to promote yourself.

  1. Funding, think beyond your country / industry and explore globally & beyond your network.
  2. Network, women lack network compared with men, so create an ecosystem of your supporters.
Mentor spotlight: Mascha Mooy

Mentor spotlight: Mascha Mooy

Mascha Mooy is a consultant, speaker and author. With a no-nonsense mentality she tackles problems at the core. Her specializations are burn-outs, leadership and successful entrepreneurship. All of these strengths come together in her business Bye Bye Burnout.

About Mascha

In earlier career Mascha experienced a burnout herself, when unfortunately no structured help was available to get back fast on track. She saw the topic of burnout was becoming a challenge for entrepreneurs, corporations and employees, and also an opportunity as an entrepreneur. With her research and new knowledge she created unique solutions for all parties; not just focusing on the structured recovery and integration, but also on prevention.

Bye Bye Burnout has grown under her leadership into a revolutionary and “controversial” burnout prevention organisation in the Netherlands, serving as key adviser for the “SME’s in the Netherlands” and helping organizations with 50-700 employees everywhere in the country. She is frequently invited as a speaker on the subject at events and in-company workshops.

Mascha is also a proud winner of the Piper Heidsieck Leading Ladies Award 2018, Top 40 under 40, Top 25 most creative Dutch entrepreneurs and known as a woman who knows her walk & talk. Her entrepreneurial vision is one of a kind combined with a daring & disruptive mindset, which she passionately loves sharing with other women. Besides that, the documentary that Mascha was featured in as an entrepreneur for the Dutch tv NPO/PowNed was a true achievement. In 2020 her first managementboek was a huge success. It explains burnout and work related stress and how employers can tackle this.

 

What have you learned in your entrepreneurial career?

Anything is possible. Don’t let anybody tell you that something isn’t possible!

 

What is one thing you still really want to do in your entrepreneurial career?

To become a teacher / lecturer in my field of expertise at Stanford University in the USA.

 

Looking back, what is one thing you would do different?

I would start with online courses and social media a little earlier. I missed the boat with online courses.

 

What would you advise women starting their journeys in the entrepreneurial space?

Be true to your own core values and quirkiness. I am loud, hysterical and out there in a market where everybody is enjoying yoga and mindfulness. I hate that, but I am the black sheep in the burnout community. Luckily, you don’t see the dirt on black sheep but on the white ones instead 😉 Because I do everything my way, I have the right fans and costumers.

 

What is the reason you joined FEMpreneurhulp?

Basically to share my knowledge, and I support Marian in her work.

 

What are common challenges women face in the startup world and how can we tackle them according to you?

Not being taken seriously. Prove them wrong! I experienced this myself and look at me now 🙂 I am still the only one that made it to Silicon Valley, no Dutch man in my field of expertise was able to!

Battling a burnout

Battling a burnout

Written by: Mascha Mooy

A burnout. What is it? Why do we get burned out? Why is it meaningful? And most important: What can we do to overcome one?

We get burned out when we ask too much of ourselves for too long. You can see it as coming to a complete standstill. You have trouble with decision-making, and with managing tasks and responsibilities. The simplest tasks have become impossible.

Let me give you an example. When you go to work, you probably want to give it your best. You do this the same in your social life, you work your butt off in the gym, and in the evening you are of course the world’s best mom or dad there is. You’re living larger than life, loving the adrenalin and everything else that belongs to this fab lifestyle.

But what if one day you wake up and you think: “the hell with it all, I am going to have an indoor-day” (and by indoor-day I mean: “I am going to stay in bed for the rest of the day”). It’s no problem at all to have one of these, but having multiple indoor-days isn’t a very good sign. In fact, it’s a sign that you might have a (small) burnout and surely you don’t need that, do you? You simply don’t have the time! This might mean you have a burnout.

Overcoming a burnout

So, the big bad burnout monster is here and it’s here to stay. Now what? It’s all pretty simple. The most important thing you should do is eat, live, sleep, work and play on a regular basis. Pretty boring, some might say, but it’s the only way to recovery. Going on like nothing’s the matter is not recommended, because your symptoms will only worsen. So stop living in the fast lane and take things back to the basics. Put you at the top of your priority list.

The first thing to do is to try and be nice to yourself. Eat healthy and go out for a simple walk in the park. Walk with your head straight up and look at the horizon. Do this every other day for 30 minutes! Go to your GP and focus on you! Working is not an option right now. You have to be good to yourself and take it easy.

The next tip is going to the gym. Don’t work out like you´re preparing for some competition. Your body needs more recovery time now than ever. So, workout like your grandmother. Easy does it! Don’t care about what anybody else thinks. This is your journey, not theirs.

You can ask a personal trainer for assistance or a workout plan, but focus on relaxation. Now is not the time for “no pain, no gain”. Don’t rush it. Drink plenty of water and quit those energy drinks to boost your metabolism or whatever the marketing slogan is. Focus on healthy foods. Eat lots of fruits and vegetables.

During a burnout your body is trying to recover, but it’s very difficult so don’t force anything. Take all the time you need to recover. Try to enjoy the little things and if your complaints get any worse, don’t ignore it – your body is trying to tell you something. You only have one body, so be good to it.

Look on the bright side

Sometimes you might think that a burnout is a lonely trip, and you’re absolutely right. But remember one thing: it’s the most valuable journey you can ever make. It’s absolutely not the nicest or the easiest, but it sure is the most valuable one. A burnout is the ultimate way to get to know yourself, to get to know your boundaries. But also to get to know who you really are, what you want in life, to learn how to recognize, feel and cluster your emotions. So even if you have the nasty experience of a burnout, just remember that there’s a silver lining!

It’s easy to work longer hours and take fewer breaks when working from home. Why not put a reminder in your diary when you plan to finish working? Also make sure you take at least a 30-minute lunch break. If you can, try to get some fresh air and go for a short walk.

Listen to your heart and body and, every now and then, release your brains and set them on “energy-saving” mode.